LAST MHW

SCHEDULE & RESOURCES

Monday, August 1

10:00am  Intro to 500 Distro Process - Chandini

 

10:30am OMTM - Andrei

 

11:00am BREAK

 

11:15am AARRR- Chandini

 

11:45am - 12:45pm

LUNCH

 

12:45pm Funnel Optimization - Andrei

 

1:30pm Analytics: What to measure - Adam

 

2:15pm Analytics: How to Measure - Adam

 

2:45pm BREAK

 

3:00pm [Hands-on] Putting it all together - Chandini, Andrei, Adam

 

3:45pm BREAK

 

4:15pm DPOC Office Hours

 

Thursday, May 5

No Scheduled Talks

Tuesday, May 3

10:00am Session 1

[Master Class] Email for Acquisition & Onboarding

w/ Susan Su - Video

 

10:45am BREAK

 

11:00am Session 2

UX for Growth

w/ Michael Burkett - Slides

 

11:45am - 1:00pm

 LUNCH

 

1:00pm Session 3

A/B Testing

w/ Hiten Shah - Slides & Video

 

1:45pm BREAK

 

2:00pm Session 4

SEO for F*cking Startups

w/ Aaron Blumenthal - Slides & Video

 

2:45pm BREAK

 

3:00pm Session 5

Customer Segmentation

w/ Dan Riaz - Slides Video 

3:45pm BREAK

 

4:00pm Session 6

[Hands-On] Experiment Brainstorming

w/ Chandini Ammineni - Template

 

4:45pm BREAK

 

5:00pm - 5:30pm

Hands-On Work Time

 - Mentors available to help

Friday, May 6

10:00am Session 1

[Master Class] Content Marketing

w/ Susan Su -  Video

 

10:45am BREAK

 

11:00am Session 2

Paid Acquisition: Facebook Ads

w/ Armando Biondi - Slides & Video

 

11:45am - 1:00pm

 LUNCH

 

1:00pm Session 3

Referral Marketing for Startups

w/ Ivan Kirgin - Slides & Video

1:45pm BREAK

 

2:00pm Session 4

Retention for Startups

w/ Casey Winters - Video Slides

 

2:45pm BREAK

 

3:00pm Session 5

Enterprise Selling

w/ Robert Neivert - Video Slides

 

3:45pm BREAK

 

4:00pm Session 6

Sales Automation & Tools + Drip Campaigns

w/ Tammy Camp - (private) - Template

 

4:45pm BREAK

 

5:00pm - 5:30pm

Hands-On Work Time 

- Mentors available to help

Wednesday, May 4

10:00am Session 1

Personas and Targeting for Acquisition

w/ Molly Pittman - Ad GridAd Checklist & Slides Video

10:45am BREAK

 

11:00am Session 2

Google Adwords optimization 

w/ Samir Patel - Guide Book & Video

 

11:45am - 1:00pm

 LUNCH

 

1:00pm Session 3

Paid Acquisition : Display & Psycographic Marketing

w/ Mike Colella - Slides & Video

 

1:45pm BREAK

 

2:00pm Session 4

Engagement Hierarchy [B2C]

w/ Sarah Tavel - Slides & Video

2:45pm BREAK

 

3:00pm Session 5

Paid Acquisition : Remarketing

w/ Susan Coelius Slides & Video

 

3:45pm BREAK

 

4:00pm Session 6

Mobile Acquisition

w/ Dan Riaz - Slides Video

4:45pm BREAK

 

5:00pm - 5:30pm

Hands-On Work Time

w/ Mentors available to help

Monday, May 9

10:00am Session 1

Pricing & Positioning

w/ Mat Johnson - Rescheduled

 

10:45am BREAK

 

11:00am Session 2

Lead Generation

w/ Ryan Williams - Video  Slides

 

11:45am - 1:00pm

LUNCH

 

1:00pm Session 3

Predictible Revenue + Hiring on Upwork

w/ Elizabeth Yin - Video Slides

 

1:45pm BREAK

 

2:00pm Session 4

Cold Calling

w/ Taariq Lewis - Video

 

2:45pm BREAK

 

3:00pm Session 5

Hiring for Growth

-w/ Matt Lerner - Slides

 

3:45pm BREAK

 

4:00pm Session 6

Branding for Startups

-w/ Yiying Lu - Slides Video

 

4:45pm END of HELL.

Or is it?.....

Not in the same timezone?